The Breakfast Club Jr. Marketing Executive Intensive

KEY BENEFITS

CAREER AWARENESS

Our program brings awareness to young girls about the vast career opportunities available in the business of creative marketing. By highlighting diverse roles and pathways within the industry, we inspire and motivate participants to pursue rewarding careers in marketing.

TOP EXECS

We provide unique opportunities for young girls to interact with top marketing executives from notable companies in commerce and pop culture. These connections are invaluable for mentorship, guidance, and career growth, giving participants a competitive edge in the job market.

LATEST TECHNOLOGY

Participants will gain hands-on experience with exclusive and innovative technologies such as AI, VR, and AR. These tools are integral to modern marketing strategies and will prepare our participants for future roles in the industry.

FORMAL CERTIFICATION

Upon completion of the program, participants will receive a formal marketing certification from the esteemed global Women in Marketing platform. This credential not only validates their skills and knowledge but also enhances their resumes and career prospects.

Featured Guest SPEAKERS

Nate Nichols- Founder, Creative Director of Palette Group

Gary J. Nix- Founder & Chief Strategy Adviso, Brandarchy Reimagined

Danielle Howell- TV Producer & Founder of Howell World Entertainment

God-Is Rivera- Founder | God-is Rivera Consulting, LLC

Patricia Sidney- TV Producer

Kadine Ankle- Emmy Winner, Director & Executive Producer

Zahra Winston- VP | Head of Audience & Insights, Dentsu

Charlene Thomas, Ph.D - SVP Marketing, Def Jam / Universal Music Group

Certification Partner

The Junior Marketing Executive Intensive is an 8-week program aimed at empowering young people by providing them with the knowledge, skills, and connections needed to excel in the dynamic field of creative marketing. Powered by Women In Marketing Community Interest Group, this program is designed to bridge the gap between education and industry by offering a comprehensive learning experience that includes exposure to cutting-edge technologies, networking opportunities with industry leaders, and a formal marketing certification. Participants will be exposed to the areas of Marketing, Advertising, Public Relations, and Tech.

The Junior Marketing Executive Intensive is an unparalleled opportunity for young people to gain a head start in the marketing industry. By providing them with the necessary language, knowledge, and professional connections, we empower them to become the next generation of marketing leaders.

Our program is specifically designed for young people considering their future opportunities. Whether they are high school students considering their future careers or college students seeking to specialize in marketing, this program offers the foundational and advanced knowledge required to succeed.

PROGRAM SYLLABUS

WEEKS 1 & 2

Intro to Career Paths

Overview of marketing principles Understanding the various marketing fields: Advertising, Public Relations, Social Media, Music, and Tech
Introduction to the program and expectations

WEEK 6 & 7

Networking & Mentorship

Networking events with industry professionals
One-on-one mentoring sessions with marketing executives

Best practices for professional networking

Branding & Innovative Technologies

Hands-on workshops with AI, VR, and AR tools Fundamentals of branding and identity creation Exploring the role of social media in marketing Building creative briefs and marketing campaigns

WEEK 7 & 8

Networking and Certification

Collaborative team project: Develop a marketing campaign for a real-world product

Feedback from industry leaders and instructors Mock Interviews
Graduation ceremony and certification distribution

Participating Programs

To learn more and partner please contact- Kai@mylifeofkai.com

More About The Breakfast Club

The Breakfast Club (TBC), which began in 2012, is a Life Enrichment program focused on supporting young professionals and budding entrepreneurs as they prepare for the social, financial, and emotional changes they will experience at the start of their new careers. The TBC program consists of a series of workshops where participants engage in discussions and activities related to Career Planning, Stress Management, World Culture, and the basics of business building.